Andrea
Pradella
Creak is a packaging for handmade insect chocolates.
The project wants to fight social and cultural prejudices associated to the nature of this food, promoting its qualities, making it unique and aesthetically inviting. The packaging mimics the wings of an insect. It is entirely made using laser cut and folded biodegradable paper.
Paper waste is reduced to the minimum and no glue is used in the package. Creak is divided into three models with different functions: free tasting package, “eat on the go” package and take-away package.
Free tasting package
The paper packaging wishes to evoke the wings of an insect.
Different colours, different tastes:
brown: bitter dark chocolate with a heart of crunchy dry crickets,
beige: fine white chocolate praline covered with crispy ants,
orange: larvae caramel cube.
The customer can tear off the business card from the package.
Product information is written inside the package.
"Eat on the go" package
The customer can take the package away.
The paper closing tab can be used to eat the chocolates inside the package (max. 3 chocolates).
Take-away package
Different colours, different tastes (max 3 chocolates in a single package).
The customer can carry the package away.
The paper closing tab is functional to the transport of the package.
In collaboration with: Giulia Mazzer